The platform is rolling out a new feature that permits them to reduce the quantity of AI-created videos appearing in their timelines. This move comes as the service announced that it currently hosts over 1 thousand million content made with AI.
Pilot Phase and Launch
The update is undergoing trials over the coming weeks before a full-scale launch. This development coincides with a increase in AI-generated material, driven by emerging content generation software.
AI Proliferation Online
Studies have shown that nearly 10% of the fastest-growing content creators on a popular video site primarily display clips produced artificially. A significant portion of this output is deemed “AI slop”, a term for poor-quality, mass-produced content that is typically nonsensical or bizarre.
“We know from our community that a lot of users enjoy content made with AI tools, from computer-generated images to informative clips, and we aim to offer the community the power to increase or decrease of that, depending on their own choices,” commented a company executive.
Scale of AI Content
TikTok disclosed that there are now 1.3 billion videos on its app labeled as AI-generated. Collectively, over 100 m pieces of content are added to the app each day, making AI-generated material a relatively small percentage of its total content library.
Customizing Your Feed
Viewers will be able to limit or boost the level of AI-generated videos they see by opening the “manage topic” setting in the app and selecting the AI content topic. Further subjects that are already be modified under the tool include current affairs, fashion, beauty, and dance.
AI Disclosure Rules
Its guidelines oblige content makers to label “realistic” artificially created content, and it forbids harmful deepfakes of well-known individuals or crisis events. Any believable artificial content that is unmarked can be deleted under its terms of service.
Additionally, the app will henceforth add an artificially created watermark to content made using its proprietary AI systems, or flagged by an industry-wide initiative for recognizing artificial media. This step is aimed to stop users from attempting to bypass the tagging system.
AI Literacy Programs
The company is furthermore launching a $2m educational fund for specialists and institutions to develop learning resources about ethical AI use. This project will support charitable organizations focused on training computer science.
Moderation Strategy
The video-sharing app has justified its moderation strategy, during controversy over plans to lay off a large number of safety staff in the UK. It is expected to cut hundreds of positions in its content moderation team in London, with worker representatives and digital protection specialists expressing worry that humans are being replaced by machine-led review.
A company official stated that staff-based oversight would remain essential, but AI can shield workers by eliminating the most graphic content prior to it is viewed by humans. TikTok announced a notable drop in disturbing and violent content handled by safety staff over the last 12 months due to intervention by its machine learning processes.
We believe it is crucial to combine people and machines to ensure user safety,” the official commented. “We’ll have humans as involved in the system, but we further consider it’s very important to minimize viewing of dangerous material as rapidly, which is why a lot of the machine support is really helping us process content quickly.”
